Deepblue Medical International Trademark "DEEPBLUE" Approved and Protected by Bulgaria

Nov 11, 2021

On November 3, the good news of Deep Blue Medical - "DEEPBLUE" trademark was approved and protected by Bulgaria. This is another powerful tool for property rights protection obtained by "DEEPBLUE" after the recent approval of protection by Spain and Austria, and it is also another milestone towards the international market.

With my country's entry into the WTO and the acceleration of Chinese enterprises' "going global" pace, the issue of international trademark protection has gradually emerged. Trademarks are an important part of an enterprise's intangible assets and comprehensive competitiveness. Deepblue Medical is well aware of the importance of trademark registration, so in the development strategy of Deepblue Medical, trademark protection occupies an important position.

The implementation of the trademark strategy of Deepblue Medical is not only the internal driving force for the continuous expansion of scale, but also a strong guarantee for Deepblue Medical to enter the international market. As early as 2010, the company started to carry out trademark planning when it was first established. At present, it has 15 domestic trademarks. In 2020, the first batch of international trademark registrations will be registered through the Madrid system. In the international protection of the trademark of Deepblue Medical "DEEPBLUE", in addition to applying for trademark registration country by country, the Madrid trademark system is also an important way and means for Deepblue Medical to use it.

With the approval and protection of many overseas countries, the global registration of the main brand trademark of "DEEPBLUE" has basically been realized, which has cleared the intellectual property obstacles for the future expansion of DeepBlue Medical's overseas business. Up to now, the company has carried out trademark registration work in more than 50 countries and regions around the world through the Madrid system and other organizations, basically covering the main overseas markets and potential markets of "DEEPBLUE".

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